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BUY 4+ ITEMS, GET 30% EXTRA OFF

Freya | Everyday Bag for Adventures

£63 £189 Save 66%
  • Low stock – Few pieces left

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20 Years Anniversary Sale:

Due to high demand, only limited pieces remain. If it’s still in your cart, you’re in luck.

The natural elegance of everyday life

Freya is the perfect balance between casualness and sophistication. With its soft yet structured look, this backpack is designed to keep up with you without sacrificing style. Ideal for an active day, a spontaneous weekend, or a city stroll – always with ease and elegance.

Backpack Félice

Why everyone loves the Freya backpack:

  • Casual and chic style: A flowing, modern silhouette that easily pairs with all outfits.
  • Comfortable to wear: Adjustable shoulder straps and ergonomic design for effortless everyday comfort.
  • Practical storage: An interior designed to keep your essentials organized and within reach.
  • Maximum versatility: Perfect for school, work, or weekend outings.

Félice Backpack in use

What our customers say about the Freya backpack:

“Lightweight, practical, and super beautiful. I take it everywhere; it matches everything.” – Émilie, Nice

“A casual yet refined look. I love it for my demanding days.” – Sophie, Tours

Available until midnight or while supplies last.

Your story

100% SATISFACTION GUARANTEE

We want you to feel confident in every purchase. That’s why we offer a 100% satisfaction guarantee, backed by a 30-day money-back policy. If it’s not right, we’ll make it right no questions asked.

Free shipping

We believe shopping should be simple. That’s why we offerfree shipping with Royal Mail on every order, so you can enjoy timeless style without extra costs.

24/7 support

Join a growing community that trusts Ash & Alder for quality, style, and attentive service. Your satisfaction always comes first.

Secure payments

We’re confident you’ll love your purchase but if it’s not the perfect fit, you have 30 days to return it for a full refund, no questions asked.